in deep existential crisis..

A Journal by Sara

If an image can construe a meaning of…….


Wonder … Picture has me thinking in various ways!

Now, tell me what according to you ……the picture depicts!


May 30, 2007 Posted by | Advertisements, Other Category, Photography | 5 Comments

Benetton – Campaign on Domestic Violence

United Colors Of Benetton – a famous Clothing giant, notoriously known for their Institutional Campaigns, have rolled out a series of images highlighted as Domestic Violence Campaign.  Benetton’s advertising draws public attention to universal themes like racial integration, the protection of the environment, Aids etc….

UCB founders quoted on their perception of advertisements …….Luciano Benetton : “The purpose of advertising is not to sell more. It’s to do with institutional publicity, whose aim is to communicate the company’s values (…) We need to convey a single strong image, which can be shared anywhere in the world.

Oliviero Toscani pursues this : “I am not here to sell pullovers, but to promote an image”It was also claimed to be a hoax where Benetton involves any involvement in this DV image…..Whatever the picture is really shot well.


If you could notice, the colour of bruises matches the sweater’s. Definitely, an interesting image…. and now what are your comments on this ?

Over a little surfing on the net, keeping in mind their notoriety, I got this piece of news for you. Given, a country like India and a company like Benetton, you don’t know how many NGOs would be beating drums, if Benetton has any plan of its kind in Indian roads.Who knows..May be you can spot a notorious Benetton in Chennai roads anytime sooner !!!

May 30, 2007 Posted by | Advertisements, Issues, Living, Modern Trendss | 1 Comment

A P J and the presidential elections

I was reading a cover story on the presidential elections, a recent hot-buzz in the country and surprised to note a few of darkest realities it connects to.

There has been news from sources close to government that Hon’ble Prez. Dr. A P J Abdul Kalam is believed to have been facing a strained relationship with the ruling party and cannot expect the government to field him for second term. There have been various controversies doing rounds in the media since few years whenever president spoke his vision of India at stage-speeches giving a damn to the rulers.

Kalam hit the bull’s eye, when he addressed a gathering of parliamentarians to mark the 150th anniversary of the First War of Independence.

“Many challenges need to be responded to: the emergence of multi-party coalitions as a regular form of government, that need to rapidly evolve as a stable, two-party system,” he said.Reacting to this, a Leftist member quoted “This free-thinking would have been appropriate after he had demitted the office. On policy issues, he cannot take a view that is contrary to that of the government.”

But let me know, isn’t president of the largest democracy of the world, entitled to free-thinking?When I last studied the history of India, I haven’t seen anywhere, a ban against the freedom of speech.True, the statement has drawn the furor of the wicked politicians, after-all his single assertive statement against coalition governments, if implemented (god forbidden in India), would put an end to petty-politics of our politicians. And the very survival of 500-odd families of so-called-rulers of Indian Parliament will stand up to be a big question mark.

All the past presidents of Indian Democracy, who earned a living in Rashtrapati Bhawan, had not confronted the ruling government in their entire occupancy time, in any manifestation whatsoever. And how this one gentleman from south can try to change the way it had been running all these days! True, it is a sin, he makes people think. How on earth would a politician admit that?Here are few more famous quotes by ruling party’s member reacting to various stage speeches of Kalam ……

“He refused to sail with the government,” said a Congress general secretary. “He encroached upon others’ territories and failed to play the role of an honest arbiter in times of systemic conflicts. Remarked another Congress general secretary: “He’s one of his kind. This institution needs someone with a political background.”

True, a president who was seen jumping from school-to-school and college-to-college, tirelessly interacting with the students and sparking knowledge on masses, a president who had been adored by foreign nations, a president who has a mind on his own can never be one with a political background, as precisely told by our congress secretary,Yes Mr. Secretary, we definitely need one with a political background, in which case, it serves as an only infamous qualification, to turn down a remarkable icon of our lifetime, a national favorite.

Said Dasgupta: “The opinion polls suggesting a surge in support for Kalam represent a minuscule minority. The majority wouldn’t approve of his myriad actions. They have only stoked controversies.” Added a Congress general secretary: “He talked of e-governance by linking the Rashtrapati Bhawan to all the districts of the country. We are the fourth largest economy yet also the twentieth poorest country of the world. Which of these two Indias drools over Kalam?”

I really owe him a lot, for revealing a sound statistics of our nation, a higher rank among the poverty.Here is a piece of a Marxist leader’s grumpy justification – Kalam never let political correctness come in the way of his words and deeds. Not many people were therefore surprised when, after a visit to Chitrakoot,

he told a national workshop on “Vision 2020-India” on 2005: “Recently I visited Chitrakoot where I met Shri Nana Deshmukh and his team members belonging to Deendayal Research Institute. DRI is a unique institution developing and implementing a village development model which is most suited for India. DRI understands that people’s power is more potent, stable and enduring than political power… I understand that the 80 villages around Chitrakoot are almost litigation free. The villagers have unanimously decided that no dispute will find its way to court. The differences will be sorted out amicably in the village itself. The reason given by Nana Deshmukhji is that if the people fight among each other, they will have no time for development. This message has been understood by the society and they have decided not to embark on any fighting.”

Is it really wrong that he chose to speak his mind over the development of the villages? Is that mandatory that development should bud, only if it is approved by government and politicians?Another peevish comment from an unnamed member of congress –

How can a President have an opinion on all possible subjects ranging from missile technology to historiography? And, even if one has, how can one express them openly?”

However, it is the Office of Profit Bill issue, which has led to more visible stain on president-government relationship.Amidst this entire hullabaloo, importantly, the five super-powers who wield influence in the centre, share a common interest among themselves, to not have Kalam’s term renewed. Even though Kalam hails from the same town, as like one among the five highly influential super-powers of the current UPA government, he doesn’t have support from him for second term.

The congress and the left are very clear that they would see anyone earning the post but Kalam, while his term ends July.But expectedly, the president with his grace had already announced that he has no interest in standing for re-elections, if there is no unanimity about his nomination for a second term.

He would be best remembered for his choice, unlike his predecessors, of not sitting as a dummy in the president seat nodding head in favor of anything and everything done by a government. His term at office also passes a strong message to his successors, to leave mind at their homes, when they head off to their New Delhi residence.

It is rather a disappointing state of affairs that you won’t find him anymore here and that I won’t get to hear a piece of news, akin a president replying to letters himself , sent to Rashtrapati Bhawan by the citizens of even the lowest rung.

May 29, 2007 Posted by | Issues, Politics, Regional | 2 Comments

Changing days!!!

Scene 1:

More than a decade back, while on a visit to the city, I accompanied my grandfather to the nearby phone booth. He showed me a piece of paper having a telephone number  written on it and asked me to dial up. I was a bit surprised, since I never knew how to dial. In all my past, I had just talked over the phone when someone handed me a receiver with a connection. After couple of trials, there I completed my first phone call ever in life.


Scene 2:

Few weeks back, while on regular travel back home from office, I stepped out of the auto near a famous software park and started walking towards the railway station to pick a train. As I reached well ahead of schedule, I was walking with slow pace, near the stairs of railway station I spotted a scruffy man with long beard, shabby and repulsive, lying down the ground. I walked up to him and was about to offer him a rupee. He took a mobile phone out from his shirt pocket and held it in two hands, pulling his legs crossed. I am utterly shocked at the incident and turned back to walk up the stairs. I guessed later he was playing a mobile game.

Recently, I have come across quite a handful of incident like this, which often reminds me the Scene 1 and the changing days I am walking through.

May 25, 2007 Posted by | Witnessed on the move | 3 Comments